Life Transformed™ | Rikka Zimmerman

Web design

About the client

Rikka Zimmerman is an international speaker, author and singer/songwriter. Creator of the Life Transformed™ Classes and Coaching Certification Program, Rikka shares her specialized knowledge at live events and courses in different parts of the world and online.

Project objectives

— Position Rikka as an experienced professional capable of delivering a transformational experience.
— Maintain a brand style consistent with her other online assets.
— Set expectations and answer the audience’s questions about the program.
— Convince people to reserve a seat.
— Build trust, decrease price resistance, and get people to check out.

Layout

Marketing foundation

01. Long-form sales pages typically work well with premium products and complicated services.

02. Five CTAs throughout the page.

03. Personal brand of Rikka Zimmerman is supported by many photos of her.

04. Only navigation links, no other distractions on the page

Credits

Katia Walton – Design

Donna Agnes (The Essence Muse) – Strategy, Art Direction and Web Development

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